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The web page states the following, "Our goal is to provide the downtown community with consistent, great tasting food and drink at an affordable price." I saw that the web site said " We will do this with the help of an amazing staff and fresh, locally sourced food." They also said " I personally invite you to visit Sahms Tavern." The meta header had the pub as the first optimized keyword. This keyword is followed by irish pub, brew pub, and indianapolis live music which isn't as important as the pub. The other words sahmstavern.com uses is indianapolis. indianapolis indiana is included and could not be viewed by search crawlers.